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Introduction and Setup
Herc Magnus begins the training session by greeting participants, adjusting settings on Zoom, and ensuring everyone can see and hear the presentation. He focuses on getting everyone comfortable with the platform before diving into the content.
Overview of Xagio Updates To August
Herc Magnus discusses updates made to Xagio up to August, including improvements in bug tracking and fixes. He also outlines some future plans, such as the integration of Xagio as a WordPress plugin and the upcoming move to the WordPress repository to compete with major SEO tools like Yoast, Rank Math, and All in One SEO.
SEO Success Story: Position One Marketing
Herc Magnus shares a success story about ranking Position One Marketing at the top for keywords like “Edmonton SEO.” He highlights how minimal work using Xagio’s AI optimization led to significant improvements in rankings, even in competitive markets.
Introduction to Niche Hunter Tool
Herc Magnus introduces the Niche Hunter tool as a way to identify profitable niches and available domains. He demonstrates how to use the tool to find specific keywords and niches by filtering search volume, CPC, and competition metrics.
SEO Fundamentals and Strategy
Herc Magnus emphasizes the importance of three core SEO activities: keyword research, on-page optimization (including meta optimization), and off-page optimization (link building). He stresses that strong keyword research and on-page optimization can often reduce the need for extensive link building.
Keyword Cloud Optimization
Herc Magnus explains the manual process of keyword cloud optimization so that users can understand how Xagio’s AI works. By demonstrating the manual approach, he provides insight into how the AI performs keyword cloud optimization automatically, helping users create highly relevant content and meta tags.
Xagio Keyword Research in Action : Demonstrating the AI Wizard Feature
Herc Magnus provides a step-by-step demonstration of Xagio’s AI Wizard feature by setting up keyword research for “Phoenix Pool Builders.” He shows how to use the AI Wizard to input specific details, like the target location and primary keywords. The AI Wizard then analyzes multiple competitor sites, automatically clusters the most relevant keywords, and organizes them into manageable groups. Herc explains how these keyword clusters serve as the basis for optimizing specific website pages and how the AI significantly reduces the manual effort involved in keyword research.
Niche Hunter Detailed Use Cases
Herc Magnus goes in-depth into using the Niche Hunter tool to explore potential niches in various cities, identify available domains, and assess profitability.
Q&A Session
Herc Magnus concludes the session with a Q&A, where participants ask about various aspects of Xagio, SEO strategies, and best practices for optimization.
Closing Remarks
Herc Magnus wraps up the session by discussing the potential for a replay, thanking participants for their engagement, and providing closing thoughts.